Stockezy featured in DNA India: Networking to net profits
Are you a novice who has just entered the stock market? Or even if you are an expert in stocks and shares and know your market, then here is a user-friendly option for you to get updates and details for investors or businessmen.
Now any finance related information and queries will be available at the click of a mouse. Log on to Stockezy, which India’s earliest online social investing community (OSIC) designed to connect Indian stock market investors. It provides an effective platform for like-minded investors to exchange ideas, share business insights and take educated financial decisions.
In addition to stock picks, market news and opinions, Stockezy provides online services like portfolio management and also offers free web-based social utility to build new connections, collaborate and work together for mutual benefit. “Just as Facebook allows one to find friends across India, now investors could find investing buddies from all over India,” said Tushar Makhija, founder of Stockezy.
He added, “Evening discussions with friends moved to more formal planning, design and implementation which eventually led to the idea of an online social investing community leading to the birth of stockezy in early 2007.”
It was started by three Silicon Valley boys including Tushar Makhija in August 2008 with a mission to provide a complete platform for online stock-networking to the investment community. Stockezy today has over 5000 registered users currently. It helps people to understand business jargon and has ample ‘user-generated content’ in the form of stock recommendations, blog posts, finance and resolution of investor related queries and videos.
“When we first launched the site, many users who added stock picks (buy and sell recommendations) were traders and well-versed investors. The opinions and share links section on the site was mostly visited by bloggers who shared their thoughts and market insights,” said Tushar.
He added, “We saw high daily hits on the site, but not much participation in comments. Then we realised that many of our users visit the portal to seek information and advice.”
Hence to cater to the needs of a passive user, they created the question and answer section. New investors as well as users who wanted to gain more information or have their queries answered started participating very actively.
Another cool feature where there is a lot of interaction is the Tweets, a twitter clone, to exchange messages during market hours. “The social networking features of following friends, messaging and tweets make the portal an easy transition for avid users of other popular social networking websites,” informs Tushar.
Read the article at: DNA India